Yellow Gold: The Classic Choice

Warm, timeless, and traditional.

• Comes in 14K and 18K (more on that below)

• Naturally rich in color — no plating required

• Pairs beautifully with warmer skin tones and vintage styles

Pros:

• Timeless

• Lower maintenance than white gold

• Easy to resize or repair

• Extremely durable 

✅ Great for: vintage lovers, classic tastes, low-maintenance needs

White Gold: Sleek and Modern

Cool-toned with a high-shine finish.

• Created by mixing gold with white alloys (like silver and palladium)

• Usually rhodium plated for extra brightness

Pros:

• Very popular — modern, clean look

• More affordable than platinum

• Excellent with colorless or near-colorless diamonds

• Extremely durable 

Cons:

• Requires re-plating (rhodium) every 3–4 years to maintain brightness

✅ Great for: modern styles, bright diamonds, budget-conscious buyers

Rose Gold: Soft and Romantic

Pink-hued with a vintage feel.

• Gold alloyed with copper for its warm blush tone

• Has made a big comeback in the last decade

Pros:

• Durable (copper makes it strong)

• Doesn’t need re-plating

• Very flattering on most skin tones

Cons:

• Less common — some jewelers don’t carry it in every style

• Copper may trigger reactions in rare cases

✅ Great for: alternative styles, romantic looks, long-lasting wear

Platinum: The Premium Metal

Heavy, durable, and naturally white.

• Not mixed with as many alloys — typically 95% pure

• Feels denser and more substantial on the hand

Pros:

• Naturally hypoallergenic

• No need for re-plating

• Extremely durable 

Cons:

• More expensive than gold

• Develops a “matte” patina over time (can be polished back to shine)

• More expensive to service due to complexity of the metal, and high melting point.

✅ Great for: heirloom-quality rings, durability, sensitive skin